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Meet Your Coach

Danny Nichols

More than a coach, Danny is here for support, accountability, and mentorship along your transformation journey. Equipped with the knowledge, experience, and passion Danny is here for you.

Biography

Danny Nichols has had an extensive athletic career. When his goals for the NFL didn’t work out as planned, he began participating in a variety of different sports including bodybuilding, Olympic Weightlifting, Crossfit and even trying out for the WWE.

Danny is most notable as a GRID competition Champion and MVP and as a formidable CrossFit Games competitor coming in 18th in his bracket within the U.S. in 2018. Within the sport, Danny holds the record for the thruster at 325 pounds.

 Since discovering CrossFit he has been coaching athletes as well as general fitness clients. It’s been an incredible journey that’s brought Danny to Central Wisconsin, and he brings world-class training to clients here.

Certifications

  • NASM
  • CrossFit
  • CrossFit Kids
  • CrossFit Olympic
  • Opex Level 1
  • USAW Level 1
  • Catalyst Athletics Olympic
  • CPR/AED/First AID

From The Gram

Check out the latest content from Danny Nichols Fitness on Instagram. Bringing you some daily motivation to free workout routines, you can find it all right here. 

all about the booty gains over here 🔥🍑

be sure to focus on control and balance with these to really feel the burn 😍

Tag a friend who needs this in their next leg day and drop a 💪🏼 if you need my help stepping it up! I create online programs that are effective and comprehensive for any goals you want to crush 🎉

all about the booty gains over here 🔥🍑

be sure to focus on control and balance with these to really feel the burn 😍

Tag a friend who needs this in their next leg day and drop a 💪🏼 if you need my help stepping it up! I create online programs that are effective and comprehensive for any goals you want to crush 🎉
...

🔥🔥🔥Part 2🔥🔥🔥

GOLDEN NUGGETS!!!!

Let me know in the comments if this has helped you out!!!!

#legday #fitness #fitnessmotivation #gymmotivation #viral #gym #fitnesscoach #personaltrainer #workout #workout #discover

🔥🔥🔥Part 2🔥🔥🔥

GOLDEN NUGGETS!!!!

Let me know in the comments if this has helped you out!!!!

#legday #fitness #fitnessmotivation #gymmotivation #viral #gym #fitnesscoach #personaltrainer #workout #workout #discover
...

🔥🔥🔥PART 1

🎥 Check out this 2 part must-watch video on fixing the Bulgarian Split Squat! I’m tackling some simple but common mistakes that might be holding you back from crushing your leg day. 🚀 Whether it’s form, position, or depth, I’ve got you covered with easy fixes. Let’s elevate your workout game together! Check it out and tag a friend who needs to see this! 💪🔥 

#BulgarianSplitSquat #FitnessTips #LegDay #WorkoutMotivation #StrengthTraining #onlinefitnesscoach #onlinefitnesstrainer #legs #glutes

🔥🔥🔥PART 1

🎥 Check out this 2 part must-watch video on fixing the Bulgarian Split Squat! I’m tackling some simple but common mistakes that might be holding you back from crushing your leg day. 🚀 Whether it’s form, position, or depth, I’ve got you covered with easy fixes. Let’s elevate your workout game together! Check it out and tag a friend who needs to see this! 💪🔥

#BulgarianSplitSquat #FitnessTips #LegDay #WorkoutMotivation #StrengthTraining #onlinefitnesscoach #onlinefitnesstrainer #legs #glutes
...

Giving you the juice on hinging movements💪🏼🔥🔥

What movements are you have trouble with?🤯
📞comment below 🚀

❓Would you like more of these types of videos to help you on your fitness journey?

#romaniandeadlift #hinge #deadlift #nextlevel #fitness #fitnessmotivation #gymmotivation #fitnesscoach #helpingothers #fitnessjourney

Giving you the juice on hinging movements💪🏼🔥🔥

What movements are you have trouble with?🤯
📞comment below 🚀

❓Would you like more of these types of videos to help you on your fitness journey?

#romaniandeadlift #hinge #deadlift #nextlevel #fitness #fitnessmotivation #gymmotivation #fitnesscoach #helpingothers #fitnessjourney
...

Who else loves vacuuming around here?? 
@mijoandkota put me to work!!

@bantrliving 

#vacuuming #cleaning #keepitclean #gymmotivation #gym #gymlifestyle #gymlife #personaltrainer #gymfun #gymfail

Who else loves vacuuming around here??
@mijoandkota put me to work!!

@bantrliving

#vacuuming #cleaning #keepitclean #gymmotivation #gym #gymlifestyle #gymlife #personaltrainer #gymfun #gymfail
...

making the necessary changes to get to where you want to be in life starts with yourself. find what makes you truly happy. 
Thanks to my one of my best friends @jonescrow for the opportunity to come out to his amazing studio @sunbeam_la, catch up and have his help launching my modeling career🤩

#model #modellife #fitnessmodel #fitlife #fitlifestyle #fitinspiration #dailyinspiration #gymmotivation

making the necessary changes to get to where you want to be in life starts with yourself. find what makes you truly happy.
Thanks to my one of my best friends @jonescrow for the opportunity to come out to his amazing studio @sunbeam_la, catch up and have his help launching my modeling career🤩

#model #modellife #fitnessmodel #fitlife #fitlifestyle #fitinspiration #dailyinspiration #gymmotivation
...

Back Day is my favorite day!!!💪🏼🤩

Are you pulling your weight in the gym? 

These attachments hit different. Less grip, more back! 
If you don’t have them… you should. They are a game changer💣💣

@marsafit.fitness 
5 attachments for $99 on Amazon🚀

@bantrliving 

#fitness #fitnessmotivation #gymmotivation #fitnesscoach #personaltrainer #workout #back #backworkout #backday

Back Day is my favorite day!!!💪🏼🤩

Are you pulling your weight in the gym?

These attachments hit different. Less grip, more back!
If you don’t have them… you should. They are a game changer💣💣

@marsafit.fitness
5 attachments for $99 on Amazon🚀

@bantrliving

#fitness #fitnessmotivation #gymmotivation #fitnesscoach #personaltrainer #workout #back #backworkout #backday
...

🔥🔥If you wanna feel the burn, give this a go!!

I do four rounds: with a #10 DB
20 middle
20 right
20 left
No rest

Depending on your fitness level, adjust as necessary. 

For example, three rounds with 2-4 lb DB
10 middle
10 right 
10 left 
Rest 30 sec

The goal with the movement is to go up and not forward. 
Notice at the bottom, my back is arched and I’m in spinal extension then into Flexion(crunch)

Go slow and feel the burn💪🏼
Let me know what you think 🚀🚀

#core #coreworkout #abs #absworkout #shredded #fitness
#personaltrainer #fitnessmotivation #fitnesscoach #onlinefitnesscoach

🔥🔥If you wanna feel the burn, give this a go!!

I do four rounds: with a #10 DB
20 middle
20 right
20 left
No rest

Depending on your fitness level, adjust as necessary.

For example, three rounds with 2-4 lb DB
10 middle
10 right
10 left
Rest 30 sec

The goal with the movement is to go up and not forward.
Notice at the bottom, my back is arched and I’m in spinal extension then into Flexion(crunch)

Go slow and feel the burn💪🏼
Let me know what you think 🚀🚀

#core #coreworkout #abs #absworkout #shredded #fitness
#personaltrainer #fitnessmotivation #fitnesscoach #onlinefitnesscoach
...

🥳Happy Friday!
🚀This is your daily reminder that was consistency anything as possible! 
🤯At 56 years young “Kathleen the Queen” continues to amaze me! She shows up every day! Complains lightly and does the work. She can’t believe what she’s capable of. Also, something that I hold to the highest value is that she says I can’t believe I’ve never gotten hurt. That right there is pure gold!
😊Keep crushing it @mijoandkota I’m very proud to be your coach and friend!!

#fitness #fitover50 #healthandfitness #consistency #gymmotivation #fitnessmotivation #fitness #strong #strongwomen #backsquat #personaltrainer #onlinetraining

🥳Happy Friday!
🚀This is your daily reminder that was consistency anything as possible!
🤯At 56 years young “Kathleen the Queen” continues to amaze me! She shows up every day! Complains lightly and does the work. She can’t believe what she’s capable of. Also, something that I hold to the highest value is that she says I can’t believe I’ve never gotten hurt. That right there is pure gold!
😊Keep crushing it @mijoandkota I’m very proud to be your coach and friend!!

#fitness #fitover50 #healthandfitness #consistency #gymmotivation #fitnessmotivation #fitness #strong #strongwomen #backsquat #personaltrainer #onlinetraining
...

🤔💪🏼💪🏼💪🏼
tracking and measuring helps create discipline!!!
🚀Steps for success
 
Take measurements
Collect data 
Do the work 
Take measurements 
Did the data and the work create positive change in an 8-12 week time frame ? 
If yes, repeat 
If no, quit doing the same things that haven’t got you the results you want. 
Make small changes to the nutrition or the work  and not everything all at once. 
Remeasure. 
Retest. 
Until you start seeing the results you want! 

If you need help with this process comment below what you’ve been doing how long you’ve been doing it and if it has been working or not!

It doesn’t make sense to do all the things and not be successful. One or two little differences can make a huge impact!

@justmeats.co @1stphorm have helped me stay on point and could probably really help you as well! With a little bit of guidance anything is possible!!

#fitness #nutrition #goals #justmeats #1stphorm #fitnessmotivation #fitnesscoach #bettereveryday #betterthanyesterday #newyou #youvsyou #viral #work #workout #discipline #motivation

🤔💪🏼💪🏼💪🏼
tracking and measuring helps create discipline!!!
🚀Steps for success

Take measurements
Collect data
Do the work
Take measurements
Did the data and the work create positive change in an 8-12 week time frame ?
If yes, repeat
If no, quit doing the same things that haven’t got you the results you want.
Make small changes to the nutrition or the work and not everything all at once.
Remeasure.
Retest.
Until you start seeing the results you want!

If you need help with this process comment below what you’ve been doing how long you’ve been doing it and if it has been working or not!

It doesn’t make sense to do all the things and not be successful. One or two little differences can make a huge impact!

@justmeats.co @1stphorm have helped me stay on point and could probably really help you as well! With a little bit of guidance anything is possible!!

#fitness #nutrition #goals #justmeats #1stphorm #fitnessmotivation #fitnesscoach #bettereveryday #betterthanyesterday #newyou #youvsyou #viral #work #workout #discipline #motivation
...

🔥 Transform Your Nutrition Game! 🔥

Diets suck. Learn how to make lasting changes with my guide, “Life is Not a Fucking Diet.” It’s packed with tips on nutrition, macros, and mindset.

Comment “Send It” below or DM me your email, and I’ll send you the link. Let’s do this! 💥

#FreeEbook #LifeIsNotADiet #NutritionGoals #HealthyLifestyle #FitnessCommunity

🔥 Transform Your Nutrition Game! 🔥

Diets suck. Learn how to make lasting changes with my guide, “Life is Not a Fucking Diet.” It’s packed with tips on nutrition, macros, and mindset.

Comment “Send It” below or DM me your email, and I’ll send you the link. Let’s do this! 💥

#FreeEbook #LifeIsNotADiet #NutritionGoals #HealthyLifestyle #FitnessCommunity
...

The Process

Danny Nichols Fitness wants to support individuals who lead a busy lifestyle yet still want to make their health a priority. With our selection of proven successful plans, knowledgeable coaches, and clear nutrition guides we arm you with the necessary tools to create your own transformation.

Proven Solutions

Working with Danny Nichols Fitness offers many different options to help you get the success that you are after. From one on one training to nutrition advice, we know what it takes to get results! 

Coaching

Depending on your fitness goals, Danny has the experience to work with you one on one to reach your fitness goals and overcome obstacles in your previous efforts. Danny has coached high-level athletes to wheelchair-bound individuals. 

Accountability

Utilizing our premium app, Danny will review your workouts, nutrition, and body metrics in order to further your progress. Bi-weekly check-ins allow you to bring the coach to you regardless of your location. 

Nutrition Advice

Through a three-day food recall, Danny helps you make simple adjustments to what you are already eating in order to smash your goals . 

Premium Tools

We provide the tools that you need to be successful along your fitness journey. Our custom app allows you to access workouts, track your progress, message your coach, and much more. 

Transformations

Angela H.

Danny is hands down one of the best personal trainers in central Wisconsin! While it’s true, you do have to put in the work to get the results, I could not have done it without him! He has decades of experience, working with diverse clients, of all ages, from beginner to advanced fitness levels. He sits down with you one-on-one, and personalizes your own workout routine to your personal goals. He helps you work on your nutrition, because believe it or not, that is a HUGE part of getting your results. Danny is enthusiastic, personable, energetic, helpful, passionate, and every other trait you might look for in a personal trainer. I recommend Danny Nichols 110% to anyone and everyone who is ready to stop holding themselves back, work hard, and chase after the results that they have always dreamt of.

Grace L.

I had just moved to Wausau in October 2019 and with a change in location, I also wanted a change in my health. I was connected to Danny through my local gym and quickly found his training style was adaptive to my personality and training goals, but also was able to push me past my own expectations of what I could really do. I have never been an athlete, but Danny made me feel like one. The drive and passion he puts into his work mirror his client’s results, mine included. I was able to lose 10 pounds of fat while gaining crazy muscle and losing inches all around in only 14 weeks. All I had to do was show up, work hard, and be thoughtful of my daily intake- and Danny planned the rest. Do what he says and you WILL see results.

Kassie

I’ve been working with Danny doing online coaching for the last 14 months. I met Danny in 2019 through a local gym and had great success. Shortly after he moved out of the state, the pandemic began and the weight packed on. I tried working with two other coaches before reaching out again to Danny. After just a few weeks I was already noticing major changes. Bodyweight dropping, fat loss happening, and huge muscle gains. I lost close to 30 pounds overall and down over 12% body fat. It was through his online programming combined with excellent nutrition guidance that paved the way for mg success!

Kenny. K

Kailey

Before starting with Danny, I was training on my own for about a year, but I was not getting the results that I wanted. I was not happy with my appearance, and I wanted to lose body fat and increase my strength and muscle mass. I began working with Danny last December, and he helped me create a consistent approach to nutrition that took what I was already eating and slightly altered it to be conducive to my goals. He also created a personalized training plan for me and helped improve my form on different weightlifting movements. Since then, I have lost over 55 pounds, added over 100 pounds to my squat, gained muscle and strength, and most importantly, gained confidence and love for my body! Danny has helped me realize that I am capable of more than I thought was possible, and he pushes me to be the best that I can be every single training session.

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“My greatest measure of success isn’t in myself. It is in the results that I can help others achieve.”

– Danny 

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